Monthly Archives: December 2010

Norton: Deny Digital Dangers…

Written by . Posted on December 18, 2010. Filed under Issues in Advertising, Print. Tagged , , . 1 Comment.
aw089_norton

I’m no expert on Asian culture, but right away I picked up on something about this ad and I could be wrong about it. From my understanding, older women don’t wear their hair down (if it’s long). Instead they have…

Nikon Pour L’homme?

Written by . Posted on December 18, 2010. Filed under Print. Tagged , , . 1 Comment.
aw088_nikon

This certainly isn’t a vintage ad, but it’s older than you may think. Personally, I can never get enough of those earth tones. Not to mention it’s a beautiful shot. It has an air of sophistication about it. I dig…

Traditional Media in the Digital Era

Written by . Posted on December 15, 2010. Filed under Uncategorized. No comments.

Traditional media is having difficulty adjusting to the digital media environment. In this post I will discuss what adaptations I believe need to be for traditional media companies to continue to compete. My opinions are based on my experience interning…

Value Beyond the Message

Written by . Posted on December 15, 2010. Filed under Uncategorized. No comments.

Offering consumers value for their time is an essential aspect of good advertising. One thing I learned while interning at City Paper is that products with high demand receive the best response from advertising. If you are selling something people…

The conclusion or a new beginning

Written by . Posted on December 13, 2010. Filed under Internships. No comments.
LevLane Logo

My time here at LevLane has been quite the experience. I’ve learned so much from so many different industries: Banking, Recycling, Law, Senior Living Communities, etc. I’ve done comparative analyses, I’ve attended status meetings for different clients, I’ve even got…

Last Day Interning at Cities2Night

Written by . Posted on December 13, 2010. Filed under Internships. No comments.
Drinks. Food. Style. Music. Events. Philadelphia.

Today was the last day of my internship at cities2night. Nothing out of the ordinary happened, it was just an average day in the office. Today was actually supposed to be the day where I present my final project to my…

You're as good as you make yourself to be

Written by . Posted on December 13, 2010. Filed under Uncategorized. No comments.

Both my advertising classes and internship have taught me a lot about the business.  But the truth is, you have to do more than just the basics.  As many people in college soon come to realize for a fact, it’s…

School's Over

Written by . Posted on December 13, 2010. Filed under Internships. No comments.

What can I say – school is over. Other than that there isn’t much else. It was a fun ride but all good things come to an end. Now i’m ready to start something great.
My time at LevLane has…

What's So Wrong with Being an Intern?

Written by . Posted on December 10, 2010. Filed under Internships. No comments.

I did not run across many problems throughout the course of my internship.  Yes, there were some minor set backs, but not anything that I would really consider a negative experience.  However, there is one exception.  In once case I…

Real Estate Advertising and Change

Written by . Posted on December 10, 2010. Filed under Internships. No comments.

Real Estate advertising can almost be an entity all to itself.  It seems that once a realtor finds a system that works for them, there is not much change.  Yes, as new mediums become prevalent, such as online vs. print,…