Tag Archives: Apple

Apple Nation

Written by . Posted on September 12, 2012. Filed under Advertising, Consumers, Interactive, Social Media. Tagged , . No comments.
draft_lens17680381module148497043photo_1298588336Apple_Logo

It’s no shock that #Apple is currently in the top trending topics on Twitter with the release of the long awaited iPhone5. The Twitterverse is blowing up with live updates as the new features are announced. Apple as a brand…

Apple Tribute logo designed by 19-year-old

Written by . Posted on October 8, 2011. Filed under Advertising, Issues in Advertising, Life @ Temple, Social Media. Tagged , . No comments.
Credit: Jonathan Mak Long

A current art direction student of mine sent me an article last night that he found on Yahoo! News about a 19-year old college student who had designed an Apple logo honoring Steve Jobs. He had originally designed this logo…

If Apple made water…

Written by . Posted on February 12, 2011. Filed under Issues in Advertising. Tagged , , . 1 Comment.
sp11-applewater-featured

(click the image to enlarge)
Clean and sleek. An Apple Tradition.
If your lovemark is Apple, you’d be toting around this water bottle if this wasn’t a joke. Seriously, you know you would.…

Hot Soup Coming Through: Campbell’s Soup iAds More Effective Than TV Ads

Written by . Posted on February 4, 2011. Filed under Advertising, Interactive, Issues in Advertising, Uncategorized. Tagged , , . 1 Comment.
iad-campbells02-020211

With winter in full swing, many individuals–including this author–are seeking the solace of comfort foods. It only make sense for advertisers to try to appeal to this hankering–or in my case, weakness–of cold weather commuters to try a warm bowl…