Tag Archives: food

Evian’s “Baby & Me”

Written by . Posted on April 28, 2013. Filed under Advertising, Consumers, Photography + Illustration, TV. Tagged , , , , , , , , , , , , , , , . No comments.
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Evian strikes gold with another spot focusing on their “Live Young” branding and providing us with yet again a video featuring adorable babies, Evian’s signature. This time, instead of just showing the inner child that Evian’s water brings out…

“Design is creativity with strategy.”

Written by . Posted on April 2, 2012. Filed under Advertising, Internships, Print. Tagged , , , , , , , , , , , , , , . No comments.
Baker Dave's Sweet Treats Case

Students at Temple see thousands of advertisements on campus each day.  Some are hung on bulletin boards; others are passed out on Liacouras Walk. But the ads and event posters hanging in the Louis J. Esposito Dining Center and the…

Fancy Feast~ Will You Marry Us?

Written by . Posted on March 26, 2011. Filed under TV. Tagged , , . No comments.
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I’m in my final semester at Temple and on more than one occasion I’ve heard people say that they’ve learned more in this last semester than all the others combined. I don’t agree completely, but I understand where they’re coming…

Honest to Goodness Lunches May be Too Honest

Written by . Posted on November 6, 2010. Filed under Issues in Advertising, TV. Tagged , , , , , . No comments.

“Honest to Goodness” is a new campaign from Healthy Choice. It demands more attention than the previous campaign with Julia Louis Dreyfus. It’s easier to sell an idea with unknowns than it is with a celebrity. What about people who…

Kraft Mayo: Sandwich Makeover!

Written by . Posted on September 12, 2010. Filed under TV. Tagged , , , . No comments.

I’ve been looking for this spot ever since I saw it months ago. I couldn’t find to save my life until today. Kraft’s “Tastemaker” series is a brilliant idea. This was the first one to come out (“A Space of…

Big Mac: Dynomite!

Written by . Posted on June 24, 2010. Filed under Issues in Advertising, Print, TV, Vintage Ads. Tagged , , , . 4 Comments.
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I don’t think it’s any coincidence that this guy looks like J.J. from Good Times. This ad was placed in the very same month that Good Times went off the air (August 1979). Back then ads probably had a longer…

Musical Chairs: Competing Line Extensions

Written by . Posted on April 27, 2010. Filed under Issues in Advertising, TV. Tagged , , . No comments.

Subway’s new breakfast campaign is what originally sparked my interest. Depending on the options (given its made-to-order business model) Subway could do great things with a breakfast menu, but I don’t see them happening just yet. So I was thinking…

Welcome to the Gerber Generation!

Written by . Posted on February 28, 2010. Filed under Advertising, TV. Tagged , , , . No comments.

Cool effects—flip book brought to life! The Gerber Babies are telling us what’s important for their health…it’s if they are narrating the spot.
STATS:
Agency: Draftfcb New York
TV spot, “United Babies”, launched on January 15, 2010 during Live! With…

The Mona Pizza…

Written by . Posted on February 27, 2010. Filed under Advertising, Print. Tagged , , . 2 Comments.
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“Get ready for something truly Italian. The Classic Italian Crust. Coming April 3rd.”…

Word of Mouth at its Best!

Written by . Posted on February 23, 2010. Filed under Issues in Advertising. Tagged , , , , , , , , . No comments.

Of all the things Philly is known for, we’re kind of a big deal when it comes to the restaurant industry. Fine dining, pastries, and bar food aside, our claim to fame is the cheese steak. Depending on whom you…